This Unicorn is white. It is 10" in length and 9" in height. The IC Plays: Magical Chime. Requires 2x "AA" Batteries (Included}. The chime that sounds has a very soft sound. When pressed the chime sounds with a different color that is displayed inside the Unicorn. It is age appropriate from age three on up. On tag with Unicorn, it states Get Your Hands on a Ganz.